Epiar » Keyword Research

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Keyword Services – Keyword Research with Epiar MarketView™ //

Epiar MarketView™ identifies your target market’s search behaviors and patterns by isolating exactly which phrases are being typed into a search engine. We determine which industry-specific content users are looking for, which search queries are being used to find it, and how often it is being sought.

By analyzing this information, we are able to provide truly remarkable market research and intelligence that can be applied in a number of ways.

Why wonder what your target market is searching for? Why not let Epiar:

  • provide Epiar MarketView™ standard reports detailing search demand statistics for words and phrases relevant to your industry?
  • provide customized special reports detailing information such as geographic demand, consumer intent, concept fragmentation, and competitor brand equity?
  • provide keyword effectiveness index (KEI) results identifying which industry-specific phrases are being highly searched with the fewest competitors?
  • provide this information in a permanent, password-protected, online portal?

Internet marketing research and analysis //

Data collected and analyzed during MarketView™, while typically developed into web content via Epiar BluePrint™, can be applied in a variety of offline strategies, including:

  • providing information for your communications, public relations, offline marketing, and investor relations departments
  • augmenting traditional forms of market research
  • suggesting new products and services your target audience is searching for
  • general strategic direction

In addition, MarketView™ is also available as a stand-alone service. Please contact us for more information about how Epiar can meet your professional market research needs.

Search Engine Marketing Research //

Keyword research is the bedrock of any successful search engine marketing strategy. Without it, sites are built upon guesswork, hunches, and inaccurate data.

MarketView™ removes the need for speculation from the strategic phase of planning your web site, providing firm, comprehensive, pragmatic, and unbiased facts. Epiar data is collected from an enormous sample size and analyzed using proprietary software to provide truly incredible market research results.

What would you do?

Given the task of investing in your company and its future success, which strategy strikes you as the smarter move?

Option A – Take a “best-guess approach”, investing heavily in developing a good-looking web site that may or may not engage market demand or provide the best return on investment?

Option B – Make decisions based upon the most comprehensive market research available, making every effort to capitalize on market intelligence your competitors don’t even know exists?

At Epiar, we feel our clients deserve the best – Option B. MarketView™ typically involves identifying and analyzing over 30,000 unique phrases used by the public when searching for your services, ensuring that our reports of your industry are exhaustive. Depending on the industry and scope of the required information, MarketView™ may exceed sorting through over 150,000 phrases. That’s a lot of phrases!

Whatever it takes, Epiar mines and refines the information you need with a depth and delivery that our competition simply can not match. Epiar invites you to ask our competitors how our numbers compare with theirs in terms of thorough keyword research. Then, we invite you to ask yourself if you demand the best market intelligence available, or if you’re content to build your company’s future on substandard information.

Target. Your customer’s language, behaviour, needs, and demands.

Connect. Using Epiar MarketView™ proprietary market research techniques.

Succeed. Gain an unparalleled depth of information and competitive advantage via Epiar MarketView™ reporting and analysis.

Why not know your target market better than they know themselves? Why not give yourself the best market research available? Why not give yourself the Epiar edge?


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